We help you communicate with your customers and prospects through the spectrum of printing. Digital and traditional offset printing are ingrained in our corporate culture, making it easy to work with our team. We are more than ink on paper, we are here to support you with print and whatever marketing services you need to reach your market.
Need long run printing and direct mail? Some of your marketing strategies may include printing direct mail and other collateral quantities that do not fit a digital format. We’ve got you covered with our offset department which includes long run heatset web printing and shorter run sheet-fed printing. Contact Peachtree Kay for a solution to your printing needs.
Print what you need and eliminate inventory costs and material obsolescence. This high quality printing process reduces your time to market yet gives you the opportunity to stay current and relevant by editing your copy before each print run. Print on demand gives you the ability to personalize images as well as text providing the vehicle to reach a segmented market.
It takes talent to interpret ideas and make them come alive with color and innovation. Creativity is paramount when designing marketing collateral that will stand out and grab attention. We combine strategy and eye catching appeal to define your brand and stimulate response. Peachtree Kay’s talented creative staff works with your strategy and creates beautiful innovative designs that work.
With our in-house specialty finishing department, you can add foil stamping, embossing and die cutting to accent your design and highlight your message.
1:1 Marketing is the leveraging of all the relevant data you are able to obtain about your current clients and about those prospects and leads you are interested in converting. Our marketing technology allows the creation of a targeted 1:1 campaign using direct mail, purls, email and mobile communication. Our creative staff can guide you through the best practices that have been established for using this multichannel technology. A cross media campaigns provides the opportunity for multi touches that engage emotions which create positive motivation that drives action.
Data accuracy and processing are determining factors in the cost to reach your market. Our processing software and NCOA cleansing keep your data base up to date —allowing you the deepest postal discounts. You print only the records that will be delivered, saving time and money. Our knowledge of the postal system will allow us to help you determine your best alternative for reaching your market.
Variable data gives you the ability to create relevant content that makes an impact for segment of your market base. You can vary the message and switch out graphics on the “fly” without the expense of setting up print versions and separate postal sorts.
We create customized web portals populated with static and customizable templates that fulfill your business needs. For example, you can customize a postcard template with data and images in an easy to use process, or alternately, you can send out welcome kits from an uploaded data base. Anytime day or night. Security can be set at any level you require. Peachtree Kay makes it easy to do business with us.
Prepress is an art, the beginning of the journey to the printed word. This department prepares your vision making your project ready for our presses to interpret your content. Providing the final proofs before the printing process, this is the final check before we commit ink to paper.